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Back in my childhood, I spent quite a few years in Jhunjhunu, a small town in the Thar Desert, India. My father was associated with INTACH ā India National Trust for Art and Cultural Heritage at that time. In one of his official events, I was lucky to meet Mr. Bernard M. Feilden, the world-famous conservationist who praised camel wool and its local products very highly. The ship of the desert, āCamelā, so much a part of our lives there, I became fascinated with camel hair and began experimenting with how to use this coarse yet fine fiber. This was the birth of āCamelonā in concept and thus began my journey in the world of hand-woven/hand-knotted durries and carpets, which later expanded to handmade paper and leather products.
Being passionate about my work and I can be seen spending countless hours with artisans getting them up to high client expectations. I zip to small hamlets around Jaipur carrying paper sheets, leather, and other supplies to village artisans, as itās not quality of finished product that has to be taken care of, but also the quality of raw materials, the process, and all other intricate, specific details, right up to packaging. I share a great rapport with all artisans I work with. āCamelonā sets aside a fixed charity fund, which is used to assist our craftsmen, with medical bills, education, a marriage just so they feel included and part of our growth. This is a part of our corporate social responsibility.
I am a nature lover, like to read, write and listen to music. I am also inclined towards spirituality. In my leisure time, one can find me reading and enjoying music. āThe Power of Your Subconscious Mindā by Joseph Murphy is one of my favourite books, a great elementary book helping towards better material life as well as to begin a spiritual journey for every person whether from East or West., We would like to develop and make world-class products for you, something that we would be proud to call OURS. Creating eco-friendly, beautiful products for thirty years and counting!